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Stories

KISS Frontmen Gene Simmons, Paul Stanley Open Rockin’ Restaurant In Milwaukee

by Dana Daly • Published August 2, 2023

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Get ready to party at Rock & Brews
Get ready to party at Rock & Brews / Twitter

Wisconsin residents, get ready to rock out for each meal! Paul Stanley and Gene Simmons, founding members of the rock band KISS, have opened their restaurant Rock & Brews, located in Milwaukee’s Potawatomi Casino Hotel.

Rock & Brews, which started back in 2010, has chains across the country. It uses locally sourced foods and products from nearby breweries to offer “classic comfort food with a unique spin.” For Stanley and Simmons, this particular branch is very meaningful to them both.

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KISS members Gene Simmons and Paul Stanley open their treasured restaurant

Eat It Up: #KISS members offering TSA workers free meals at their @RockAndBrews restaurantshttps://t.co/01darQdGNa pic.twitter.com/tybMUYV0QB

— KISS (@kiss) January 17, 2019

On Tuesday, a ribbon-cutting ceremony marked the official opening of Rock & Brews. The cover band PRISS performed while Simmons talked up the Demon Chicken Sandwich, whose name is derived by his stage persona.

“It’s hot, it’s so hot, it’s like a punch in the face,” he praised. “There are jalapenos, they’re freshly sliced, so it’s not sort of calmed by being in a jar, so that’s me, it’s not for everybody.” In this way, the Demon Chicken Sandwich is just like the rest of the restaurant: a celebration of rock and roll culture.

“This is a celebration of rock and roll, but it’s not a funeral parlor,” said Stanely. “it’s not all about dead artists, this is about celebrating the vibrancy of rock and roll, and the enduring quality of rock and roll.” The new venue sits on 6,000-square-foot space and houses a stage for live music – of course. It’s also decked out in decorations celebrating the history of music – especially rock and roll.

This grand opening holds a lot of meaning to the bandmates

Rock & Brews has several locations across the country
Rock & Brews has several locations across the country / YouTube

KISS began its reign of darkness in 1973 and the Rock and Roll Hall of Famers would receive warm welcomes around the country. As for Rock & Brews, this new one is the 23rd in the growing chain, but its location is particularly meaningful for Simmons and Stanley.

RELATED: KISS Frontman Gene Simmons Is Father To A Fellow Singer, Model & Advocate

“Milwaukee has always been amazing for us,” shared Stanley, adding, “We’ve been all over, and for us to be in Milwaukee, that’s magical for us. I remember as a little kid, the Milwaukee Braves. So it goes back to that part, and then, being able to play with KISS. And now, having a Rock & Brews here. It’s a dream come true.”

Our newest Rock And Brews Potawatomi Milwaukee — opening tomorrow! pic.twitter.com/LLXnxkujrf

— Gene Simmons (@genesimmons) August 1, 2023

According to Waukesha County’s The Freeman, Rock & Brews has 10 locations in California, five in Florida, three in Texas, and one in Kansas, Missouri, and Oklahoma.

“Every Rock & Brews is special,” Stanley continued. “This is our 23rd. So, with each one that we open, we pretty much raise the bar because we learn so much from each one. Every one we’re proud of. But this is our latest and this is our greatest as far as I’m concerned.”

Have you gone to a Rock & Brews near you?

Potawatomi busted out the guitar-handle scissors for this one, and it did not disappoint. https://t.co/YjI6WI76rK

— Sophie Bolich (@mke_sophie) August 1, 2023

RELATED: Alice Cooper Responds To Gene Simmons’ Claims That “Rock Is Dead”

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About Dana Daly

Dana Daly is DoYouRemember’s Editorial Manager. She has written and edited nostalgia stories and YouTube scripts for the site since 2019.

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