Fans Express Surprise As Cher Shares Details Of New Business Venture Away From Music

Despite having a successful career as a musician, Cher has always been known for her enterprising spirit, engaging in a diverse range of business ventures. From gracing the campaigns of numerous beauty brands as a model to establishing her own successful fashion lines and perfumes.

Recently, the singer wowed her fans with an unexpected announcement about an upcoming project she has been working on for the past couple of years. The 77-year-old shared captivating footage across her social media platforms that she is launching her very own ice cream brand.

Cher shares details of her new business endeavor with her fans

The video showed a vibrant truck adorned with images of Cher joyfully holding an ice cream cone while her famous song “Believe” played in the background. “Yep, this is real … I’m launching my gelato … Watch out LA!” she wrote in the caption. “All started 5 years ago, and now it’s finally happening. More to come.”

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The announcement of Cher’s new business has generated remarkable interest and excitement among her fans. On Instagram alone, the news has garnered an impressive 60,000+ likes and growing, showcasing the widespread anticipation for this unique project.

Fans react to Cher’s recent announcement of her new business

Fans from various platforms, not just Instagram, have taken to expressing their thoughts and enthusiasm about the venture. “Omg this is the best thing ever,” a fan wrote. Another one commented, “I am so excited.”

“Serving us looks for decades,” someone else commented humorously, “and now she’s serving us gelato.”

“I saw the truck yesterday! Thought I was dreaming.”

“This is freakin’ cool! Well done!” a user wrote while some other person commented, “Good luck and congratulations!”