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Entertainment

Amazon Studios Faces Backlash After Removing Signature James Bond Weapon From Artwork

by Ruth A

Published October 8, 2025

James Bond has always been synonymous with action, intrigue, and his signature weapon. However, Amazon Studios recently found itself at the center of controversy after editing promotional artwork for several Bond films to remove all traces of guns. The move, which affected classics like Dr. No, GoldenEye, and A View to a Kill, quickly caught the attention of longtime fans who were less than pleased. According to Fox News, Amazon quietly replaced the altered images after backlash mounted online.

Fans argued that removing guns from the artwork stripped the franchise of one of its defining visual traits. For many, the sleek pistol held by 007 isn’t merely a weapon but a symbol of the suave and dangerous charm that made James Bond an enduring figure in pop culture. As one social media user remarked, “Without the gun in the photo, Sean Connery looks ridiculous.”

Related:

  1. Former Bond Girl Jane Seymour Speaks On Amazon’s Purchase Of The ‘James Bond’ Franchise
  2. Amazon’s Takeover Might Be The End Of The Road For ‘James Bond’

Amazon’s James Bond Edits Spark Debate

Amazon #JamesBond digital posters They’ve removed all the guns and given awkward poses: Chris/X

Amazon Studios’ decision to adjust the imagery led to intense discussion across social media. Users shared screenshots of the revised posters, with one writing, “They photoshopped all the guns out of the James Bond movie thumbnails.” Others questioned the reasoning behind the change and whether the franchise might be moving too far from its roots. After the backlash, Amazon replaced the edited thumbnails with movie stills that still omitted firearms, keeping the controversy alive.

James Bond: Chris/X

This incident comes as Amazon takes on greater creative control of the franchise, having acquired MGM in 2022. Director Denis Villeneuve has signed on for the next James Bond project, though details remain under wraps. Many fans and former cast members, including actor Robert Davi, have expressed hope that the series will maintain the integrity and legacy built over six decades of films.

The Legacy of James Bond Continues

pierce brosnan James bond
GOLDENEYE, Pierce Brosnan, 1995. ph: Keith Hamshere / © United Artists / courtesy Everett Collection

The debate over the imagery touches on broader questions about how franchises evolve in modern times. For many, the essence of James Bond lies not only in the gadgets and missions but also in the balance between sophistication and danger. Longtime admirers of the series worry that altering these classic symbols risks diluting what makes 007 timeless.

Pierce Brosnan wants to star as James Bond again, this time in a musical
Pierce Brosnan wants to star as James Bond again, this time in a musical. / Everett Collection

Even as speculation swirls about who will take on the next Bond role, one thing remains clear: the character’s identity is deeply rooted in tradition. Actress Helen Mirren, in a recent interview, noted that “James Bond has to be a guy,” emphasizing that the essence of the character should remain consistent. Whether future films preserve that legacy or redefine it, the world will be watching closely as the next chapter unfolds.

Next up: ‘Happy Days’ Stars Reunite For Nostalgic Fan Moment Ahead Of Comic Con Event

Previous article: Michael J. Fox Shares Pressures Of Filming ‘Back To The Future’ In New Audiobook

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